This package is sold by weight. When product is packaged, bag is full. Some settling will occur during shipment. Good Things Just Keep Getting - Hotter! Now your favorite cult classic popcorn flavor has a side kick. Herr's Fire Roasted Sweet Corn artificially flavored Popcorn is Fiery Hot! We've added just the right amount of heat to give this already great tasting treat a real kick we know you heat lovers will enjoy - Ed Herr. Chairman and CEO. Forever good.