Since 1887. Great for whites & jeans. Starch: Faultless Maxx makes it easy to give clothes a long-lasting, extra-heavy, wrinkle-free finish. Great for whites, jeans, and other heavy fabrics. As with any maximum strength product, special care should be taken to ensure optimal performance. Questions or comments: Faultless Starch Company Kansas City, MO 64101-1200. www.faultless.com. Made in the USA.